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A Birmingham based community radio station have recently
adopted Text-Connect™ to give listeners an
extra way of interacting with the stations DJs.
The station broadcasts to Birmingham and the surrounding
area and reflects the multicultural flavour of the
city, with a particular emphasis on African Caribbean
culture and aspiration.
Text-Connect™ provided the station with a
'text number' to which listeners text the DJs. Polls,
quiz's, music requests and show feedback are all proving
popular with listeners and DJs alike.
Incoming text messages are delivered into the studio
via a PC connected to the Internet. Delivery of messages
is almost instant meaning that DJs get and can relay
listener feedback live on air.
The station manager says "Text-Connect™ makes
us more accessible to our listeners. They keep our
text-number in their phones and their messages arrive
in the Studio almost instantly. The system gives DJs
and listeners a text option in a way which is not
possible with a 'studio' mobile phone. "s
No software or hardware had to be installed, making
the system quick and easy to implement. Little or
no formal training was required due to the intuitive,
user friendly nature of text-connect™ and costs
are low.
Text-Connect™ is becoming the leading provider
of inbound studio text messaging to Community radio
stations across the UK. Radio stations value Text-Connects
low cost, easy set-up and simple
yet powerful operation.
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